Why sell it though? With the amount of commercials we generally get submitted to every time we switch on the damn telly, shouldn't they have enough money to run their bloody TV station? And why the exclusivity? Would it not be better if you could switch on telly and have your sports event for free on the channel you want, rather than having to dish out 30 quid a month for SKY Sports?

It's a bloody vicious circle too - football players make huge amounts of dough because the success of the club depends on them, on which depends the amount of sponsors and licensing fees they can ask from TV stations, on which depend the TV ratings and ultimately the TV subscription fees. In the end it comes down to you - the viewer and pay-per-viewer - dishing out cash for the likes of Beckham to buy himself a shitty expensive car and behave like a tosser. Sounds fair to you?

And the same goes for big movies that cost millions because the big shot artists ask for millions. A DVD costs 5p production costs and yet it sells for £25 - ever wonder why? Because the money eventually flows back to the likes of Tom Cruise who need the cash to buy their babies Chanel undies and to stay exclusive members of Scientology. And the Shakespearean thespian doing the same work and far better acting on theatre stage gets fuck all, because his name isn't Charles f***ing Bronson. Sounds fair to you?

Incidentally the money could be spent on making more interesting shows and movies and actually equipping sports clubs with direly needed equipment and - oh - feed the poor? How about it?

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