Piracy, Imagine Software and the Megagames — Bruce On Games

Meet Bruce Everiss, he has been in the video game industry for years and years and used to work for Imagine who went bust in the mid 80's. Bruce claims that it was piracy that forced the company to close and today piracy is still crippling the industry. His account of what happend back then does indeed point piracy out to be the bad guy and how its killing the industry, then along comes Stuart Campbell

Now Stuart can be a bit of a cock at times, but having bought every issue of Amiga Power he is still a bit of a legend to me and he rips the guy to pieces.

Poor old bruce then follows it up with this garbage, Game piracy — Bruce On Games and reply number 25 sums up the whole piracy argument perfectly.

Its amazing this guy has a job in marketing video games as he clearly has no clue who his custormers are or why people pirate games. Imagine were the biggest publisher for the spectrum and went bust, if it was piracy that caused the biggest to go bust how come 25 years after piracy exploded the games industry just keeps on getting bigger.

Clearly piracy exists but is it harming the industry, are people who pirate games actualy going to buy the game in the first place so is it a lost sale?

Dunno if there is a point to all this, just wanted to rant a bit

__________________

(Shouldn't this go in the games room?)

That man (Bruce Everiss) clearly has been up his own ass for 23 years if he seriously believes that piracy is the sole reason why companies who produce crap games and fail to make sales don't make it in the real world. How this man has continued to make it to the top of companies is a mystery to me, especially when they all seemed responsible for producing such crap products, yet he stayed in employment. I guess lip service is a prime factor in influencing many industry heads, though who he gave head to may have also been afactor...
Anyway I cannot say I have never downloaded a game from the internet and taken part in 'piracy' but of the games I did enjoy I bought and the ones that were no good I simply delete and forget about them. I won't waste my money on something that is no good, simple as that.

It seems he was also responsible for the massively popular Liverpool Sofware Gazette which produced a staggering 8 issues. Not even sure it is worth arguing with such sucess.